Poudre Valley Rural Electric Association is seeking a Digital Media Specialist who wants an exciting work atmosphere and to be a part of a team dedicated to exceptional service.
An energetic, action-oriented, creative professional, the Digital Media Specialist uses digital channels to cultivate meaningful connections and share the positive difference we make in the communities we serve. They are passionate about digital marketing, including social media, website management + SEO, paid digital advertising, email marketing, and more. They are a tech-savvy, creative storyteller who can develop high quality, valuable content to attract, inform, and engage with audiences while championing the Poudre Valley REA brand. The ideal candidate is a driven, self-motivated, team player who has a knack for embracing the ever-changing tools and trends within the digital marketing world.
Key Responsibilities
Develop strategies, budgets, best practices, and measurable objectives for a range of digital and social media channels including website, intranet, email marketing, social media, and digital display boards.
Implement a social + digital media growth strategy with a focus on member engagement and improving the member journey.
Maintain a digital media content calendar.
Manage the day-to-day execution of digital channels, including planning, content sourcing, creation, execution, reporting, and optimization.
Represent the Association at community events and create live content.
Ensure digital content + social media strategies and offerings remain current with advancements in platforms and responsive to changes in audience behavior/preferences.
Qualifications
A Bachelor’s degree in marketing or communications, or related subject is required. A minimum of five years’ work experience in a related field may be considered in lieu of a degree. Google Ads certification preferred.
Demonstrated knowledge and experience creating strategies and content for a variety of social media platforms including Instagram, YouTube, Facebook, LinkedIn, Twitter and Tik Tok. Previous experience with website + intranet content management and email marketing preferred.
We are proud to offer a competitive wage and benefit package to include:
Medical, prescription and dental insurance with 100% employer paid premiums
401(k) with base and matching contributions/defined benefit pension plan
Poudre Valley Rural Electric Association is located in Fort Collins, Colorado. Fort Collins is home to Colorado State University and our area has an outstanding public school system. Nestled at the base of the Rocky Mountains, the Fort Collins area experiences 300 days of sunshine per year and offers exciting recreational opportunities such as hiking, camping, cycling, golfing plus some unique cultural offerings, and is a regional center for employment and shopping. The Fort Collins area offers the convenience of a small town atmosphere with all the amenities of a larger city. If you are seeking a great lifestyle and a community in which you can reinvigorate yourself then the Fort Collins area is it. We are an EEO employer.
